New study finds fast-food companies spending more on ads, targeting Black and Hispanic youth
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17 June 2021New study finds fast-food companies spending more on ads, targeting Black and Hispanic youth
The fast-food industry spent $5 billion on advertising in 2019, and the advertisements disproportionately targeted Black and Hispanic youth, according to new research published today by the Rudd Center for Food Policy and Obesity at the University of Connecticut. The new report, Fast Food FACTS 2021, finds that the industry’s annual ad spending in 2019 increased by over $400 million since 2012, and that children and teens were viewing on average more than two fast food TV ads per day.
